SMBMSP 38 - Nonprofits

Nonprofits

How nonprofit organizations use social media is a rapidly evolving subject. Our panel will explore this from a number of angles, discuss trends, tips and tools and take your questions.

Moderator
Nicole Harrison
Principal/Social Media and Interactive Communications Specialist
SocialNicole, LLC
Torn between a youthful desire to ‘change the world’ and a natural entrepreneurial spirit, Nicole spent almost a decade working in nonprofits while also working as a marketing consultant. Leaving the security of a fulltime job, Nicole jumped at the chance to serve as marketing and development director for Minnesota-based MicroGrants. It was a fortuitous decision - Nicole discovered the power of social media marketing. Nicole honed her expertise in social media as Digital Strategist for The Ritter Group. SocialNicole was born from these experiences. Nicole now works with businesses helping them to connect, engage and grow through digital strategy. She's also the moderator of the popular weekly Twitter chat, #NpTalk.

Panel
Jesse Stremcha
e-Philanthropy Strategist
The Foundation of Children's Hospitals and Clinics of MN
Jesse helps nonprofits build connections and fundraise more efficiently and effectively using online tools. Most recently, Jesse led a team to develop and implement aggressive strategies to increase online giving, social media engagement, and web usage at Children’s Hospitals and Clinics of Minnesota. In two years, he helped increase online gifts over 200% and establish a nationally-recognized social media program. He’s a student of productivity, creativity, innovation and tries to bring out the best in partners. Jesse is a voracious consumer of content, loves St. Paul, works at being a good husband and dad, has a passion for food and tries to stay fit biking and running (not necessarily in that order).

Jamie Millard
Communications Coordinator
Charities Review Council
Jamie executes communications and marketing initiatives for the Charities Review Council, a leading organization in ensuring nonprofit excellence.  Serving on the Board of Directors for the Young Nonprofit Professionals Network, Jamie aspires to transform the nonprofit sector into a force to be reckoned with. In addition to her work in the nonprofit sector, Jamie manages and co-founded the premier, local literary arts magazine, Paper Darts, and also launched an independent publishing house, Paper Darts Press. When not co-collaborating on new, exciting ventures (which is rare), you'll find Jamie walking her dogs or drooling over the newest tech gadget or video game.

Kris Huson
Marketing & Communications Manager
Children's Cancer Research Fund
Kris started her communications career as a Russian linguist in the Army, and continues to be fascinated by learning an industry’s “language” and translating it into consumable and inspiring “English” for the end-user. After leading marketing efforts in employee benefits and the film industry, she set her sights on nonprofits where she has been for more than a decade. Kris currently leads marketing and communications at  Children's Cancer Research Fund (@childrenscancer) where she helps to educate millions about childhood cancers and motivate donors to show compassion through action. Kris shares her time, talents and treasure with other causes through philanthropy and volunteerism serving as past Board Chair of Rock the Cause and PR advisor for the Multiple Sclerosis Society, and championing causes she and her tribe believe in. An active Tweep, Kris was recently named on of MetroMix's Top Tweeps of the Twin Cities.

New Panelist - Added 7/25/11
Lindsi Gish 
Communications Manager
Second Harvest Heartland
Second Harvest Heartland is the Upper Midwest's largest hunger relief organization. Lindsi is responsible for print communications, including newsletters and solicitations, as well as all online vehicles for the organization. She manages the design, content and development for the main website as well as all microsites for larger events/campaigns. Another big part of her role is managing the online community -- through Second Harvest's blog, Twitter and Facebook -- to engage the constituency in new and deeper ways to drive ongoing support of the mission.

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